MaFish

“There is only one thing in the world worse than being talked about, and that is not being talked about.”
– Oscar Wilde

what is
MaFish
?

is a supporting consultancy – it will help you to reach your business objectives by providing skills and time that companies and institutions do not necessarily have “in-house”. Business development, whether on the client or supplier side, requires many different skills, which may not be available at the right time by the right people. MaFish is there to provide a whole shoal of skills when needed.

If you are a company, MaFish can provide support for:

Development
Strategy and Road Map
Technical writing
Client development
Project management

If you are an institution, MaFish can provide support for:

Strategy
Generating high-level specifications
ITT generation
Coordination on collaborative European projects
ITT evaluation

MaFish is a “no satellite company”.
Let me clarify: not that we will not work on satellite projects, but rather that we will not plaster every document with a library-issue image of some boring satellite.

No Fishy Puns: MaFish is an entirely serious company name, and we will not have it downscaled through overuse of senseless puns on the “fish theme” – except here and there.

Ma Fish is NOT the Mother of all Fish

Ma Fish is not a web sushi service

what it
isn’t
...

“It is not by muscle, speed, or physical dexterity that great things are achieved, but by reflection, force of character, and judgment.”
– Marcus Tullius Cicero

why
MaFish
?

The reason

exists is inherent in the business: it is hard to pay due attention to all facets of business development when the primary need is to win business today. Many companies in the space and technology domains adopt an opportunistic approach to winning business, a kind of “anything goes”. But of course, if anything goes, nothing stays, and it is often hard to construct and keep to a well-argued strategy. Many fall into the trap of being seen to go for “anything that moves”, and therefore having no strategy and no image.

Even when you’re President of the United States, you can be caught without a strategy. MaFish is all about providing that unseen but all-important layer of business coordination in support of ongoing business development. Helping you to define yourself and go where you should go.

“We don’t have a strategy yet.”
- Barack Obama

“In this world there are only two tragedies. One is not getting what one wants, and the other is getting it.”
- Oscar Wilde

how MaFish works
...

There are many ways in which

can work with you: on a case-by-case basis, supporting bids; as a consultant on a fixed price contract; as a representative or sales agent; in a consortium on the delivery side of a project; as author of specification or strategy documents; as reviewer, etc.

A first contact can be made by phone or email; if the subject seems to be in line with resource availability and available skills, it is likely that MaFish will visit you to take things further.

‘First they ignore you, then they laugh at you, then they fight you, then you win.”
– Mohandas K. Gandhi

who is
MaFish
?

At present there is one permanent character at the centre of

– the founder, Marc Gorman.
Most of the time, people make their way to a European Institution, such as ESA, as a career objective, as the crowning of a long and arduous path through industry.

Flying in the face of this – in the manner of Exocoetidae on a wild Atlantic day - Marc Gorman has done it the other way round: starting off with institutional experience at ESA and then transferring this knowledge to industry. There is a lot to be said for this approach: it allows discovering large programmes and industrial policy at a young age, and then proceeds to the more result-oriented, financially perilous world of industry in a phase where experience is useful.

history

“That men do not learn very much from the lessons of history is the most important of all the lessons that history has to teach.”
– Aldous Huxley

A long while ago – 26 years, to be exact – the founder of this company began his career in British Research on an Oxfordshire site that is now the location of ESA’s ECSAT establishment. In subsequent years, he worked as a member of staff for ESA at their ESRIN establishment, went to Germany to provide consultancy to EUMETSAT, then moved to France and grew VEGA Technologies from 3 to 40 staff. The VEGA Group was then acquired by Telespazio in 2008. Subsequently he oversaw the international development of an SME, Magellium, based in Toulouse, in the process opening a subsidiary for Magellium on the UK Harwell site.

Today he is founding his own company, based on the idea that a crossover product of European institutions, large groups and SMEs probably has a good deal to say on how business is developed in the space and high tech worlds.

“Rebels are we,
Born to be free,
just like the fish in the sea!”
Bananas- Woody Allen

name

means nothing. Or does it ? Why are there 3 fish in the logo: are they significant, or do they form part of the overall surrealistic pillow? But a consultancy such as this does not need to be overly directive about what it does in its name and logo. It just needs the right stream to swim in.

where

The company HQ is located in Toulouse, but works though a delocalized European network of consultants and experts.

Address:
41 rue des Libellules, F-31400 Toulouse

Phone: +33 6 72209597
Email: marc.gorman@ma-fish.com

Il est beaucoup plus facile pour un philosophe d'expliquer un nouveau concept à un autre philosophe qu'à un enfant. Pourquoi ? Parce que l'enfant pose les vraies questions.”
- Jean-Paul Sartre

contact

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about

MaFish – this is how it’s spelled in correspondence and in “non-web” circles, e.g. on a Business Card

ma-fish.com – that’s the web domain. It is used in the website and email addresses.

MaFish is in the process of being registered under the laws of France as an Sarl – Société à Responsabilité Limitée